Job Description
Our client, a well-known company is looking for candidates for the position of Brand Executive.
Job Scope:
Develop campaign communications and run integrated marketing plans for the assigned portfolios (Ladies Skincare and Haircare) to drive brand growth through marketing/digital marketing/trade activities/events etc.
Support in developing and implementing overall brand-level marketing related initiatives (new and current launches – through campaigns/digital marketing etc.) by working with relevant external partners/principals to ensure campaign timelines are on track and met.
Responsible for conceiving and promoting new and innovative growth campaigns for the brands.
Build and execute online and offline marketing initiatives to achieve the company’s business development objectives.
Develop distribution channels and meet trade buyers occasionally to discuss business plan growth.
Support sales team with any requested below-the-line materials to bring maximum awareness, store visibility and exposure for promotions specific to channels.
Work and coordinate with external agencies on promoters, sampling activation, events and logistics arrangement to execute trade activities etc.
Manage all operational aspects of assigned brands (which includes inventory management and maintaining given budget to monitor ROI)
Attend to other ad-hoc duties assigned by immediate supervisor.

Requirement:
Candidates must possess a Bachelor’s Degree, preferably in Marketing, Business or Business Administration
1-2 years of relevant marketing working experience in product management, formulating and handling marketing campaigns in the FMCG industry is preferred but not a must
Possesses the passion for personal care products
Understands brand marketing, consumer behavior and able to identify trends in the market and through data analytics
Possesses strong analytical skills, good interpersonal, communication and writing skills and has a keen sense for details and aesthetics
Fundamental digital marketing knowledge
Able to execute within tight deadlines